Pengembangan usaha keripik pisang melalui inovasi kemasan, labelling dan penggunaan digital marketing

Abstract

 So that it can be concluded that the problems experienced by business owners, including the absence of labeling or brands, the absence of innovation in packaging, limited knowledge and skills in marketing products, the absence of technology applied in the marketing process. To solve these problems, the community service team has carried out training on the importance of packaging and labels, product marketing training by utilizing technology, providing equipment that can support product packaging and providing equipment that can support the digital marketing process.